What Can I Expect from Retouching?

Our goal in retouching is to idealize your appearance. We achieve this in several ways:

  • Removal of blemishes, scars and other defects;
  • Softening of wrinkles and hard shadows;
  • Smoothing and balancing of skin color and tone;
  • Brightening of eyes, removal of eye veins and brightening of shadows under eyes (bags);
  • Reduction of “fly-away hair”;
  • Adjustment of facial physiognomy to balance things such as eye size.

A natural look is essential to our retouching style. Excessive retouching results in an artificial, plastic appearance which we avoid at all costs. While we can reduce the appearance of age from a little to a lot, we want you to look realistically like yourself, so we don’t overdue it.

Event Photography with On-Site Printing

A popular favor at benefits and company parties is to provide portraits of guests. The photographer sets up a portrait station with a backdrop and lights, photographs each couple or guest, prints the portrait on the spot, inserts it in a folder and displays it on a table where it may be picked up sometime during the evening. 

In the days of film, this was usually accomplished using Polaroid prints. These prints were of nice quality but small and square in size, which was not a very effective format for a vertical portrait. Today, digital printers make it possible to produce high quality 4″x6″ prints at high speed. 

Depending on the number of guests involved, one or more portrait stations may be required. 

Please give us  a call if you’d like to arrange this service for your event.

Why I Shoot in the RAW Format

Professional digital cameras generally provide two formats for writing and downloading image files: jpeg and RAW. 

Jpeg files have important advantages for photographic work. Because they are compressed, they are much smaller in size than RAW files. This facilitates sending them as attachments to emails, incorporating them in websites and printing them, actions for which the much larger RAW files might not be feasible. 

But RAW files have advantages that make them much more flexible as capture formats, that is, as the format which the camera actually writes to the memory card. Compared to jpeg, RAW files have a wider dynamic range- the range of tones which they can capture. Also, RAW files allow much broader color correction than jpeg; in fact, the color balance is not even defined in the RAW file until it is processed. This means that whatever color light in which you expose your image, the color of gray is not defined until the file is processed in a RAW editing program. 

Say that your subject is lit with flourescent light, which is quite green compared to daylight or incandescent lighting. This is very easy to correct in processing the RAW file: just select the color balance tool in the RAW processing program, click on an area that you know to be neutral gray and it’s done- your color is accurate. In comparison, adjusting color balance for jpeg files is difficult and may not even achieve satisfactory results. 

This is not to say that jpeg files don’t have their place as a capture format. A news photographer who must capture files and immediately transmit them to an agency or newspaper doesn’t have the luxury of using the RAW format. Also if  a photographer needs to expose large numbers of images in a controlled studio environment, such as for catalog work, then the quality of the jpeg file can be optimized and much time can be saved by eliminating RAW processing. 

But in situations in which images must be captured quickly without the opportunity to fine tune white balance and exposure, such as in environmental portrait and wedding photography, the RAW format can provide a path to the highest quality image production.

The Portrait Process

Before the day of your session we discuss what sort of portrait you want: indoors or out, what sort of background, clothing colors and styles. We want to be as prepared as possible at the time of the shoot.

During the session we photograph a variety of poses, from different angles and with different lighting styles. Occasionally we break the session to review the images and make sure that we’re getting the sort of shots that you want, that you’re pleased with your look and expression.

Once we’re finished we do a final review of the images. If you have any doubt that we’ve got what you want, we resume shooting. At the conclusion of the session you pay the session fee.

After the session, I download all the raw image files from the camera to the computer disk. I rename the files with numbers indicating the date of the shoot and the sequence. The image files are stored on a back-up disk.

Next I review the images, eliminating those that, for one reason or another, are unsatisfactory: eyes closed, poor expression, etc. The remaining images are given a basic adjustment for color and contrast and converted from the raw format to the jpeg format.

The jpeg images, now called proofs, are uploaded to a password-protected gallery where you will be able to view them. You may order prints of individual proofs directly from the website. Payment may be made by credit card, or by check or cash when the prints are picked up. Arrangements may be made for mailing the prints if you prefer. If you prefer not to order from the website, you may simply email me a list of the proof numbers, quantities and sizes that you want.

Once I have received your order, I retouch and print your selections. Every image is custom retouched to provide a natural enhancement of your features. I consider it most important that the retouching is transparent and that your appearance is natural. Prints are made in-house so that I have control over their quality.

At every step of the portrait process I strive to achieve the utmost quality and customer satisfaction. I guarantee my work: your satisfaction is paramount.

Location Strobe Lighting

There has been a lot of interest recently in the use of small, battery-operated flash units for off-camera lighting. While the benefits of off-camera lighting are obvious, the advantages of the use of camera flashes for this purpose is not so clear. At this time, the flash units available for this purpose are not well designed for use off-camera, except in limited ways. As a result, they require modification through the use of radio adaptors which are clumsy in their implementation and unreliable in operation.

In addition to the radio system, you’ll need an adaptor to fit the flash to a light stand and support an umbrella or softbox. By the time you’ve jury-rigged your electronic flash unit to operate off-camera, with an umbrella on a light stand, you’ve come up with a complicated, clumsy and expensive system that takes a long time to set up and doesn’t work reliably. I suggest an alternative.

The Alien Bees B400 mono strobe light, made by Paul C. Buff, is an AC operated flash with several advantages for location work. It is fairly light weight, not very large and has a continuously variable power output over its entire range. The unit supports an umbrella or one of a special series of softboxes made by the same manufacturer which have a built-in speedring and set up very easily. The flash is available for two hundred and twenty-five dollars. For an additional two hundred and forty dollars there is an optional rechargeable lithium battery pack which weighs only three and one half pounds. So for less than the price of a top-of-the-line Canon or Nikon speedlite you can have an Alien Bees B400 with a battery pack.

You’ll still want a radio trigger of some brand to facilitate working with the rig, but you won’t need a complicated and expensive ETTL trigger system. A Pocket Wizard Plus X or my choice, the Impact Power Sync will suffice.

Of course the Alien Bees is not an automatic flash; you will need to take test exposures or flash meter readings to set the power levels. I don’t regard this as a disadvantage. In my experience trying to get ETTL flashes to expose correctly an exercise in futility: I find I’m always having to adjust the flash for over or under exposure. I’d rather take a reading and know my exposures will be correct.

An easy method for quickly setting the correct flash-to-subject distance is through the use of a cord. Put a loop in the end of the cord that can be easily slipped over a knob on the light stand. Take readings from the flash to give you the desired exposure at a particular distance, measure that distance on the cord and tie a knot to indicate the position. Then, when you’re working, simply pull out the cord to measure the distance from the flash to the subject and move the light stand accordingly. In the case of portrait photography, it’s likely you’ll be taking a number of shots with the light at a particular distance from the subject, so this technique can save you having to take unnecessary meter readings or test exposures. When you change to a new set-up, measure the flash output again and tie a new knot.

Another advantage of using a portable monolite as opposed to a speedlite is that you’ve got plenty of power available when you need it. Say you’re taking a group portrait in an outdoor location and need to move the flash to a considerable distance from the subjects to keep it out of the frame. With a monolite you’ll have the power you need to bridge that distance.

Speedlites are made to be used for direct flash on top of the camera. Trying to modify them for off camera use is, in my opinion, more trouble than it’s worth. A lightweight monolight such as the Alien Bees B400, coupled with a lightweight battery pack can be a much more effective solution for location flash.

Why Photographic Experience is Important

Digital cameras have made some aspects of photography very easy for the moderately experienced photographer. Automatic focus and automatic exposure rival the advantage that years of experience in capturing the decisive moment of subject action once gave the professional photographer. Instant review gives the novice digital photographer the ability to adjust incorrect exposures that required a considerable amount of experience and knowledge in the days of film photography.

However, these digital advantages have their limitations. They are technical matters that may improve the chance of getting an image, but they have nothing to do with the nature of the image itself. Whether taken in a natural environment or in the studio, a successful image requires good composition and expert lighting based on knowledge and experience that is usually beyond the novice photographer. Technical understanding of professional equipment are essential for success in the studio.

Even in this day of easy digital photography, professional photography still has its place when a high quality image is required.

Why Get a Professional Headshot?

These days, just about everyone has some means of taking a photograph, whether it’s a digital camera or a smartphone. So if you find yourself in need of an image of yourself, you may choose to have a friend take it, or (horrors!) just hold your phone out and snap it of yourself. For some purposes this may prove satisfactory.

There are many good reasons for deciding to have a professional headshot done. Self-esteem is one; maybe you’re so good-looking that it’s virtually impossible to take a bad-looking photograph of you. Or you might hope to get a flattering image of yourself by taking a lot shots. But for most of us these are not the wisest or easiest approaches to the issue. A professional photographer can make you look your best through a combination of good posing, lighting and retouching.

Another reason for choosing a professional for your headshot is that in many circumstances a professional portrait is the expected standard of quality. This is certainly true in the case of actors or models seeking work. An agency or casting director is unlikely to take a second look at a photograph that doesn’t meet accepted standards. In the case of a photograph submitted to a publication or website in support of an article or review which features you as a professional, you you are not likely to be well represented by less than a professional portrait.

Many businesses and firms such as law firms feature portraits of the entire staff on their websites. In this case, consistency is important; a professional photographer can provide consistency of lighting, posing and background from shot to shot, as well as featuring each member of the staff in a professional and attractive manner.

These are some good reasons for choosing a professional photographer for your headshot. I hope you’ll keep them in mind when it’s time to submit yours.

A Typical Location Corporate Headshot Session

The client might be a law firm or other business in need of headshots. Perhaps the CEO requires a headshot, or maybe a number of corporate staff need them.

I arrive about twenty minutes before the session is scheduled to begin and determine where we’ll be working, usually in a boardroom or large office. Next I bring in the equipment-  lights, light-stands, camera etc. and spend about ten minutes setting up.

I greet the first subject and evaluate his or her face for characteristics which will affect the angle of the shot and lighting style. Some subjects require a little powder to dull down glossy areas of the face, which I apply. I offer a mirror so she can make sure that her hair is in place. Then we take some shots. When I feel that we have some good choices, I review the shots with the subject. If she feels there are several good options we conclude the sitting. If not, we try some more exposures, perhaps switching the angle of view to the other side of the face or changing the lighting to improve the look. We continue this process until both the subject and I are satisfied with the results. On average the process takes about six minutes per subject, some taking longer and others shorter times.

Later I create proofs from the session images. The proofs are given basic processing for color balance, brightness and contrast, but are not necessarily the quality of finished images. To make selection easier for the client, I edit the original shots to eliminate those which are not as good as others. Next the proofs are uploaded to a web gallery. There is a separate gallery for each subject, and each proof has a unique proof number for identification. Each gallery is protected by a password. Directions for accessing the gallery are emailed to the client. Proofs are usually ready for viewing by the end of the day following the shoot. If there is a larger number of subjects, proofing may require an additional day or two.

Once the client has made his choices from the proofs, he emails me the proof numbers of the selections.

Next I retouch the selected images and upload them to the internet. Finally I send the client directions for downloading the files. Delivery of the finished files is usually done by the end of the day following the order. Orders for multiple files may take longer.

Mr. and Mrs. Jones

On March 8 I had a very nice portrait photography session with Mr. and Mrs. Jones. The occasion for the portrait was their 50th anniversary. I congratulated them on their achievement.

We did portraits of the couple and one of each of them individually. They seem to be very pleased with the outcome, and plan to order additional copies for their children.

B/D Compliance Associates

Last Friday I visited B/D Compliance Associates in Lilburn for some public relations photography for their website.

Carrie Wisniewski is the president. I’ve known Carrie and her family for a number of years. We initially met when we did a family portrait at Christmas-time. Subsequently, Carrie asked me to photograph the staff members at B/D Compliance. As of today I’ve photographed the family three times and the business staff three times.

I set up a portable backdrop and lights and did headshots of each of the four staff members, including Carrie. We also arranged a group of the four sitting at a conference table, with the light of a stained-glass window carefully balanced in the background.